Yubert Envia is ready to talk turkey. As in the idiom for getting down to business and in the literal sense of the plumaged fowl that is the centerpiece of the Thanksgiving meal.
Envia, a Turlock native, has been appointed the chairman of the National Turkey Federation and over the next year he’ll be representing the interests of the $8 billion a year revenue producing turkey industry and their future when it comes to dining room tables across the country.
“I am honored to represent my colleagues in addressing legislative, regulatory and food safety challenges, exploring innovation, and ultimately ensuring the viability of our industry,” Envia said. “This is a great opportunity to interact with those in the industry across the nation.”
Envia has spent more than 21 years in the poultry business and currently oversees Foster Farms’ two turkey processing facilities, a feed mill, the turkey grow out ranches and live haul operation in Turlock, as well as its three breeder facilities and two hatcheries in Northern and Southern California. He also directs all prepared foods production and operations.
The National Turkey Federation is an advocate for all segments of the turkey industry. As the federation’s chairman, Envia is hoping to expand the consumption of turkey more than just at the holidays.
“The economic crisis took a toll on the turkey industry,” Envia said. “We’ve seen a steady decline and are now looking at new and innovative ideas to expand our industry.”
One new idea Envia points to is the federation’s Web site, EatTurkey.com, which offers consumers everything turkey-related, including cuts and purchasing tips, recipes, nutrition and cooking information and turkey trivia.
Envia started his career with Foster Farms in 1988 as a new business graduate from California State University, Stanislaus. He started as an associate in the accounting department and over time as his knowledge of the company’s operations grew, he was promoted to plant manager and later general manager.
In addition to representing the turkey industry’s interests, Envia also gets to present the National Thanksgiving Turkey to the president come Thanksgiving.
“I’m really looking forward to that and hope that we can present a local bird for the president to pardon.”
To contact Sabra Stafford, e-mail sstafford@turlockjournal.com or call 634-9141 ext. 2002.
Envia, a Turlock native, has been appointed the chairman of the National Turkey Federation and over the next year he’ll be representing the interests of the $8 billion a year revenue producing turkey industry and their future when it comes to dining room tables across the country.
“I am honored to represent my colleagues in addressing legislative, regulatory and food safety challenges, exploring innovation, and ultimately ensuring the viability of our industry,” Envia said. “This is a great opportunity to interact with those in the industry across the nation.”
Envia has spent more than 21 years in the poultry business and currently oversees Foster Farms’ two turkey processing facilities, a feed mill, the turkey grow out ranches and live haul operation in Turlock, as well as its three breeder facilities and two hatcheries in Northern and Southern California. He also directs all prepared foods production and operations.
The National Turkey Federation is an advocate for all segments of the turkey industry. As the federation’s chairman, Envia is hoping to expand the consumption of turkey more than just at the holidays.
“The economic crisis took a toll on the turkey industry,” Envia said. “We’ve seen a steady decline and are now looking at new and innovative ideas to expand our industry.”
One new idea Envia points to is the federation’s Web site, EatTurkey.com, which offers consumers everything turkey-related, including cuts and purchasing tips, recipes, nutrition and cooking information and turkey trivia.
Envia started his career with Foster Farms in 1988 as a new business graduate from California State University, Stanislaus. He started as an associate in the accounting department and over time as his knowledge of the company’s operations grew, he was promoted to plant manager and later general manager.
In addition to representing the turkey industry’s interests, Envia also gets to present the National Thanksgiving Turkey to the president come Thanksgiving.
“I’m really looking forward to that and hope that we can present a local bird for the president to pardon.”
To contact Sabra Stafford, e-mail sstafford@turlockjournal.com or call 634-9141 ext. 2002.
